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ARGATips Archive
January - 2007 February - 2007
· It's All About the List!
· The 8 Do's and Don'ts of Direct Mail
· ARGATips Book Review "The Ultimate Guide to Direct Marketing"
· Industry News
 · USPS asks for direct mailer input
· New study on women and direct mail
 
March - 2007 April - 2007
· FTC files to stop sales of pretexted phone record
· 10 States Have Introduced Bills to Create Do-Not-Mail Lists; Rocky Mountain News Calls Move "Misguided"
· Experian Study Focuses on U.S. Consumer Credit Card Usage
 · Score Your Data Knowledge: Are You a Data Superhero, Pro or Wannabe?
· Direct Marketing Tools: Top 10 At-a-Glance Glossary
· "The New Direct Marketing: How to Implement a Profit-Driven Database Marketing Strategy"
· DMA Submits Comments on PRC Rate Recommendations
· Do Not Mail Update: Is Your State Affected?
· DMA International ECHO 2007 Competition Adds New Awards; Deadline is April 24
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